BRANDING & IDENTITY

 

HALL OF FAME BOOK TRADER

Hall of Fame Book Trader sells textbooks, apparel, and other gear to students attending OSU. OMPR developed a new brand identity for the vendor focused on students as models and inspiration for fun themes. The identity is used consistently from semester to semester across a range of integrated tools, including website, Facebook, email communications, print ads, and mailers. 

 

Identity Concepts: OMPR & Steve Loftis

Graphic Design: Steve Loftis, Clint Parker

Photography: OMPR & Steve Loftis

Facebook Management: Sherry Roden